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MAKE the most out of your Internet editorial! If you have a polished internet editorial for the property you are marketing, ensure you maximise possible exposure by submitting it to the Property [...]

Sell Your Success! Have you recently been nominated or won an industry award?  Have you broken any suburb or street price records? Have you listed or sold an iconic building or piece of land?  [...]

Staying Connected It’s no secret that success in business is all about relationships, regardless of what industry you are in; and this is certainly true in real estate. Longevity and prosperity [...]

5 simple steps to more effective Property Copy. Sell the benefits: the photographs SHOW what is there, your copy needs to sell the benefits of these features, the home’s location etc… [...]

Yes! Feed Them Information. As consumers, we are always information-hungry; most of us have access to the world web wide web giving us instant access to data.  Even when away from our lap tops [...]

Headings – Make Sure They Are Effective!! When writing property copy, your heading is a critical element…it not only grabs attention, but it sets the scene; it encapsulates the essence of [...]